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Social Media

As part of my time working with TotalPower I became responsible with creating and executing concepts for social posts after being given an initial brief by the founder. I developed a look based on the limited brand guidelines at the time and applied that consistently across posts and content as and when requested. These ranged from image, animation and video editing.

Packaging

In terms of packaging, TotalPower had already launched two products before they came to me so my role was to develop the labelling for products going forward using the original designs but adapting them for new products to ensure continuity in the range. This included creating custom patterns and identifiers per product and utilising spot UV and foiling etc in communication with the printers to get premium finishes on the labels. 

These identifiers could then also translate into social content to distinguish products.

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